Reinvention over 50: About Owning Your Story
Never too Late I'm actually over 60 and on my seventh calling. This is how I have viewed all of my assignments along my career...
Personal Branding Essentials
You are constantly evolving, managing shifts and taking different turns in your life and your career. As you evolve so does your brand....
Social Media Traps to Avoid
Online tools have leveled the marketing and public relations playing field for entrepreneurs, nonprofits and a host of other budget...
The Sacred, Strategic Art of Storytelling
Every generation is influenced by stories. They entertain, enchant and educate us. They help us make sense of our lives, our...
Marketing on Shoestring Budgets
Frequently, the most worthwhile causes and brands have more passion than budget to promote their message. I once worked with a small,...
Marketing Basics
As more organizations, both in the nonprofit and for-profit sectors, seek to elevate their brands and reach far wider audiences with...
Write Your Communication Plan
Dreams and wishful thinking are one thing. Setting goals and following through on the work necessary to accomplish them are quite...
Give Your Brand a Check-Up
You are the owner of your brand. That’s right. You are a brand — the one and only truly amazing you! And guess what? It’s up to you to...
Is Fear Running Your Office?
Is fear an unwelcome guest in your shop? New employees like a young IT professional I spoke with the other day are usually an...
Dump These Thought Patterns
Our thought patterns influence every aspect of our lives. Negative beliefs not only affect your overall sense of well-being, but they...